Book Marketing and Promotion

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Market Your Books with Bookmarks

While business cards may be the most common way to share your business data, authors and publishers may find bookmarks to be a more enduring and effective way to market your products.

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Marketing a Hard Sell Book

he book industry knows which titles sell quickly and which titles take longer to sell. Special niche books may be a "hard sell," according to publishing experts. Publishers appreciate the author’s efforts. Have you written a hard-sell book? Your personal marketing efforts may boost sales.

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Trends in the Gift Market

While not all books are suitable for the gift market, many publishers are looking to this area for book sales that avoid the problem of returns found in regular trade channels

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Free Press Release Distribution Services

Press releases can be a great way to get the word out about your new book, but if you don’t know where to start, the prices can be astronomical. Why not test out your releases before paying for premium distribution with these free services.