Market Your Books with Bookmarks
While business cards may be the most common way to share your business data, authors and publishers may find bookmarks to be a more enduring and effective way to market your products.
Book Marketing and Promotion
Marketing a Hard Sell Book
he book industry knows which titles sell quickly and which titles take longer to sell. Special niche books may be a "hard sell," according to publishing experts. Publishers appreciate the author’s efforts. Have you written a hard-sell book? Your personal marketing efforts may boost sales.
Trends in the Gift Market
While not all books are suitable for the gift market, many publishers are looking to this area for book sales that avoid the problem of returns found in regular trade channels
Aim Your Story at the National News Media
The PR Rainmaker knows: For maximum success, always start at the top.
How to Turn Your Book Signing Into a Sell-Out!
Judy Azar LeBlanc describes how she turned her booksignings from a monumental flop to a booming success
Free Press Release Distribution Services
Press releases can be a great way to get the word out about your new book, but if you don’t know where to start, the prices can be astronomical. Why not test out your releases before paying for premium distribution with these free services.
10 Tips to Creating a Powerful Platform
Publicist Annie Jennings explains what a platform is, and why every author, especially non-fiction authors, should have one.
Booklets, Another Way to Sell Your Books
Consider turning your non-fiction book into a booklet outlining important concepts as a gateway to your full book.