Book Marketing and Promotion

img

Marketing a Hard Sell Book

he book industry knows which titles sell quickly and which titles take longer to sell. Special niche books may be a "hard sell," according to publishing experts. Publishers appreciate the author’s efforts. Have you written a hard-sell book? Your personal marketing efforts may boost sales.

img

Trends in the Gift Market

While not all books are suitable for the gift market, many publishers are looking to this area for book sales that avoid the problem of returns found in regular trade channels

img

Free Press Release Distribution Services

Press releases can be a great way to get the word out about your new book, but if you don’t know where to start, the prices can be astronomical. Why not test out your releases before paying for premium distribution with these free services.

img

5 Ways Authors Can Find Out Who is Buying Their Books

Authors must find out who their readers are in order to build profitable lasting relationships with them. Identifying readers who buy books from bookstores and independent distributors is usually impossible. The solution? Bonus content online.